October 14, 2014
Marketing is what and how you say it when you explains how remarkable your product and service are and why consumers should buy it. Students will understand that marketing is the intersection between business and consumer and how it became the influence of self interest of the business and the needs of the consumer.
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The following types of direct assessment methods are used as evaluation tools for each module:
Mid-term Exam (20%)
Final Exam (20%)
Assignments may consist of Multiple choice, True/False, Short answer questions and written assignment such as essays, Case Studies, Critical Reviews and Research Papers.
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Average Teacher-Student ratio is 1:45.
Students must complete 1 core and 7 electives.
ASAS does not offer all the subjects listed below each semester or each year. Certain subjects may be offered on an alternate-year basis or as determined by demand. Check with our consultants on the availability of the subjects: http://asasedu.com/contact-us/